Carded by Cristo ⚽️
Getting carded is usually a negative experience that threatens removal of players from the game. As fútbol’s biggest summer unfolds, Tequila CAZADORES and Cristo Fernández (aka Danny Rojas) challenge what it means to get carded.
Real Fan Cards become a badge of honor—each celebrating the authentic personas, passions, and personalties of the realest fans.
Six unique Real Fan Personas, a digital quiz, :60s launch video, account takeover during the Mexico game, live Carded on the Street content (coming soon), and a celebrity partnership brought CAZADORES into the conversation exactly how the brand has always shown up: as the Real Tequila for Real People (and Fans).
Check it out:
